Building Service Contractors Association International
 

Sales & Marketing (5 products)
     
  Selling Contract Cleaning Services 101
Are you starting a new contract cleaning service company? Or, is your company still in the early growing stage? Are you constantly changing "hats" as you try to guide your company toward more profits and better operations?

It can be hard to find the time AND the resources to move forward!

This book shows you the systems and methods you can apply to become the company you are striving to be. Whether your goal is to build a solid, family business or take on the major players, it all depends on identifying, prospecting and closing the right customers.

You don't necessarily need a lot of money , but you DO need a lot of commitment to make this happen. In fact, commitment in the right areas with the right direction may be ALL you need. The systems and processes outlined in this book have been used by the author to build a successful multi-million dollar operation.


Order Number: P081
BSCAI Member Price: $25.00
Non-Member Price: $35.00
     
  Public Relations For Building Service Success
This publication covers the theory and practice of public relations. It tells you what works and what doesn’t. If you don’t have a public relations program, it tells you how to start one. And if you already have one, it tells you how to improve it. It covers the nuts and bolts, from planning to action and measuring the results. It’s filled with industry-specific examples you can use today. 1997, 79 pp.

Order Number: RP147
BSCAI Member Price: $12.00 was $25.00
Non-Member Price: $20.00 was $45.00
     
  A Quick Guide to the World Wide Web
Business-to-business (or “B2B”) e-commerce—businesses selling their products and services to other businesses—is changing the way companies around the world do business. And that includes building service contractors. This publication covers the basics of saving time and money with e-commerce, finding customers on the Internet, the best web search engines for BSCs, marketing for BSCs, and the state of the real estate industry. Includes a question and answer section on how to start and prosper in e-commerce. 2001, 60 pp.

Order Number: RP209
BSCAI Member Price: $25.00 was $30.00
Non-Member Price: $45.00 was $50.00
     
  How to Get Contracts
Getting contracts is one of the most challenging tasks in operating a building service company. It is also the most important factor in your company’s profitability. Efficient, reliable, and conscientious BSCs regularly lose business to weaker competition because they don’t have the techniques to close deals. How to Get Contracts walks you through the process of booking the business that you have been missing, and shows you how to find and approach new prospects whose operation is best suited to your company’s strengths. 2001, 157 pp.

Order Number: RP210
BSCAI Member Price: $18.00 was $25.00
Non-Member Price: $38.00 was $45.00
     
  A Building Service Contractor’s Guide to Market Research
The key to business success is understanding-and then responding to the needs of- your markets. This book gives you the tools to conduct your own market research projects. Or, if you prefer, it provides you with clear guidance on how to hire outside experts to perform research. It will show you how to define marketing problems and spot opportunities. From there you will see how to set specific objectives, a budget, and a timetable. You will find out how to determine your information needs and the sources for the information. You will also learn how to select the right research technique. From there, the book outlines the data collection process and, finally, how to analyze the data. 2003.

Order Number: RP216
BSCAI Member Price: $25.00
Non-Member Price: $45.00
         
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